mPowered Brands serves the marketing and advertising community by accelerating marketers’ knowledge and utilisation of mobile as a marketing and service delivery medium.
Building on its successful launch in 2012, GSMA expanded the programme to further develop marketers’ and enterprise leaders’ mobile knowledge and to fast-track their use of mobile. mPowered Brands is the place where marketers discuss and debate their needs vis-à-vis mobile; where mobile thought leaders, country, and demographic experts offer insights; and where solution providers simplify the challenges of multi-channel marketing that more and more, includes mobile.
GSMA created exciting programmes to help you meet new people, experience leading organisations in the marketing and advertising arena, and be educated by top training companies. Click on the links below to learn more!
mPowered Brands Zone
A mobile marketing-centric exhibition area located in Hall 8.1 where marketers, ad agencies, media companies and fulfillment technology companies showcase their offerings, content, insights and solutions to brands and their agencies.
mPowered Brands Theatres
mPowered Brands Theatres are the place where marketers discuss and debate their needs related to mobile; where mobile thought leaders, country and demographic experts offered insights; where solution providers simplified the challenges of multi-channel marketing that increasingly includes mobile.
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mPowered Brands Hall 8.0 Theatre District |
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mPowered Brands Mobile Ambassadors
MWC attendee analysis showed that thousands of individuals come to the show to learn about the mobile industry, and the number grows with each passing year. Many of these individuals are leaders of well-known consumer brands from around the world, and others are small and medium business owners or entrepreneurs. In 2013, we were thrilled to announce the offerings of training courses targeting key business decision-makers.
