With billions of mobile customers worldwide, smart marketers and global brands can utilise mobile technology to reach new consumers. To accelerate marketers’ knowledge of mobile, we’ve created mPowered Brands, the newest programme at Mobile World Congress.

Click the links below to learn more:
mPowered Brands Overview Details about the newest programme at MWC	mPowered Brands Zone An exhibition area dedicated to mobile-marketing
mPowered Brands Theatres Your theatre, your agenda	mPowered Brands Mobile Ambassadors A first-class, Mobile World Congress experience for you and your brand clients

mPowered Brands Theatres will present keynotes, guidance and go-to-market knowledge on successful mobile marketing and advertising development. Many mPowered Brands sessions are open to all MWC pass holders. Preregistered guests will have priority seating and all others will be admitted on a first come first serve basis. We encourage you to arrive early for best seating.